When creativity meets strategy.
I'm a visual storyteller. I imagine, create, and produce content for brands. Passionate about strategy and brand storytelling, I've been helping brands with their image, social media, and content production challenges for almost 10 years.
As creative manager, I position myself in the heart of visual creation, orchestrating content strategy and creative shoots to shape brand identity.
I advise brands on image, helping them express who they are with clarity and coherence, with tailored strategies across social, print, digital, and events.
My mission is to turn visions into clear identities and bring them to life through words, visuals, and meaningful experiences.
I started my career as artistic director at DDB and then decided to join several Parisian agencies, such as Mullenlowe and Service Plan.
All these years, I’ve experienced my passion for photography and moving pictures; gradually, I’ve developed my skills, taking the lead in photo shoots and film direction of all kinds.
A few years ago, I joined Rebellion, where I worked as Creative Lead for 4 years, and then I went to Extreme Luxe in the same position.
Among other projects, I've created a two-season series designed to poetically highlight the Métiers d'Excellence across several LVMH Maisons, which was rewarded as was the launch of the LVMH TikTok account. Also, with my dear team, I’ve supported many Maisons in their content creation and covered the Paris Fashion Week show for a few years, an experience that enabled me to explore the intricacies of such an agile system. In a more institutional way, for LVMH, I’ve made the restructuring of the internal platform Voices and Eyes Magazine, and I’ve made the CSR Manifesto film for Moncler Group.
I held key roles as creative manager in these few agencies, these dynamic environments. I tackled ambitious challenges and achieved significant goals. Each experience strengthens my determination and creativity, and every image I create reflects this thirst for creativity.
In addition to my love of photography and documentary video, I am able to work with aesthetic and advertising materials to convey specific messages with a singular touch of beauty.
My hobby remains the protean creation that she implements for brand identities to properly meet the expectations of the specific targets.
And as a real creative, I am always open to exchanging ideas and exploring new collaborations. That’s why I’m now available for freelance.
Feel free to contact me at laura.charbit@hotmail.com.
Clients:
Acqua di Parma, Audi, Avene, Belmond Cipriani, Berluti, Bonne Maman, Bulgari, Bulgari Hotels, Bully, Captain Morgan, Chaumet, Cheval Blanc, Cova, Desperados, Dior, Fendi, Fred, Givenchy, Guerlain, Haig , Johny Walker, Kenzo, Kevin Germanier, Krug , La Fondation Louis Vuitton, La Grande Épicerie, La Samaritaine, Le Bon Marché, Loewe, Louis Vuitton, LVMH, Marionnaud, MHD, Moncler, Moët & Chandon, Moynat, Mythique, Nona Source, Patou, Pucci, Repossi, Rimowa, Ruinart, Salvini, Sephora, Stella McCartney, Steven Passaro, Tag Heuer, Tiffany, Van Cleef & Arpels, Vinci , Venice Simplon Orient Express.
Press:
La Réclame, Le Monde, Nouvel Obs, Luxus +, Fashion United, CB News